Advertising Robot Odigo at GITEX Tech Event 2024
Date
14th to 18th October 2024Stall Number
Hall 22, Stands H22-A10 and H22-A20Location
Dubai World Trade Centre, United Arab EmiratesKody Robots marked a strong presence at GITEX Global Tech Event 2024 by showcasing Odigo, an advertising robot, at one of the world’s largest and most influential technology exhibitions. The event brought together global innovators, enterprises, and technology leaders in Dubai, setting the stage for groundbreaking advancements in AI, automation, and digital transformation.
At GITEX 2024, e& (Etisalat and) partnered with Kody Robots and leveraged Odigo, an advanced Advertising Robot, to elevate brand visibility and visitor engagement across the massive exhibition floor. The measurable results highlighted how robots are changing interactions at large-scale tech events and provide better visibility for brands.
GITEX 2024 Advancing the Future of Tech Event
GITEX Global Tech Event 2024 took place at the Dubai World Trade Centre and drew thousands of attendees from industries such as telecom, AI, fintech, enterprise tech, and more. With busy halls and constant activity, brands needed creative and attention-grabbing ways to share their messages.
This made GITEX the perfect place to show how robots can make a real difference at tech events, especially those built for autonomous navigation and digital advertising, and that is where the advertising robot, Odigo, for this tech event comes into play.
Odigo: Advertising Robot for Tech Event Engagement
Throughout the five-day exhibition, Odigo operated as an Advertising Robot, moving easily through crowded walkways and busy areas, making a highlight. Instead of waiting for people to visit the booth when it was visible, e& (Etisalat and) deployed Odigo and shared brand content, ensuring the brand was highly visible to a wide audience as Odigo moved throughout the venue. This allowed e& (Etisalat and) to maintain consistent brand visibility without relying on static booths.
Odigo’s smooth mobility and interactive screen caught people’s attention. Visitors stopped to watch, use the display, and try a new way of connecting with brands, sparking talks about how robots can change engagement at big tech events.
This deployment represents the growing relevance of advertising robots at tech events, where attention is limited, and competition for visibility is high.
This mix of movement and messaging showed that brands can lease advertising robot for tech events to reach more people without extra staff or equipment. Odigo turned movement into a marketing tool, making brand messages dynamic, mobile, and hard to miss.
Strategic Partnership Driving Innovation
The successful deployment at GITEX 2024 was also a reflection of the partnership between Kody Robots and e& (Etisalat and), bringing together robotics innovation and telecom leadership to explore modern engagement solutions.
Let’s Change the Future of Tech Events
Odigo’s presence at the GITEX Global Tech Event 2024 offered a compelling glimpse into how the deployment of Odigo, an advertising robot for tech event can enhance visibility, interaction, and brand recall at large-scale exhibitions.
As tech events continue to grow in scale and complexity, Kody Robots remains committed to helping global brands adopt autonomous solutions that create meaningful and memorable experiences.
Are you looking to deploy AI powered advertising robot for tech events or explore how robotics can elevate your next event and exhibition? Kody Robots is ready to help you lead the future of event engagement.